Step 4: Images:
If you are writing a post with 2000 words and not adding a single image to it, then you are just allowing your readers to get bored and leave your site. We don’t want that, right?
And images are not only useful to keep your readers hooked but they help a lot in the SEO score of your article.
Whenever you are uploading an image to your post, make sure that you name it properly before uploading it. I would keep the name of my image like this – “how-to-start-a-blog.jpg” rather than something like this “blog123.jpg”. And if you are uploading multiple images then use related keywords to name them.
Next you have to make sure that you add a keyword-rich ALT tag to your images. The reason you should use ALT tags is that search engine bots can’t see images, and so they look for ALT tags in your article, and if it’s present then they will know that an image is present.
Since we have used a keyword-rich title for our image, we can just use that for our ALT tag as well.
Name of the image – “how-to-start-a-blog.jpg”
ALT tag – “how to start a blog.”
And if you don’t know how to add ALT tag then here’s how you can do it.
In your Media uploader, when you select an image you will see some options on the right side. There you will see an option for “ALT text.” There just add your ALT tag and add it to your post.
The second way to do it is to go to the HTML section in your post editor and go to the code for your image. It will be something like this.
<img scr=http://www.yourdomain.com/wp-content/uploads/2015/02/how-to-start-a-blog.jpg” height=”xx” width=”xx” alt=”how to start a blog”>
Add the ALT tag as above at the end of the code inside the bracket.
Step 5: Internal Links:
When you write any article on your blog, you should make it a habit of adding a link or two to your existing articles. This will not only help in improving the SEO score of your blog but also will allow the crawlers to crawl all the articles on your site.
But there is one thing that you need to make sure when adding an internal link.
Just don’t add any link to your article because you have to. Add a link only when necessary. If you are writing an article on how to increase traffic then adding a link to another article regarding increasing traffic or related topic like reducing bounce rate is okay but adding a link on how to install a blog in your traffic post is just not relevant.
Step 6: Outgoing Links:
When you are writing an article that contains more than 2000 words, you will make some points. If you have done your research and you came up with all those points and facts on your own, then that’s awesome, but if you used an article on some other blog, then you should mention it as a resource in the post.
This will do you a lot of good than you expect. Your readers will start to love your articles because they will understand that you want to give them the best you can by giving the links to resources and more information.
Not only will your readers appreciate it, but the other bloggers will also appreciate it because you are sharing their links so they will surely reciprocate the gesture by mentioning you in their upcoming post or sharing your articles on social media sites.
And don’t hesitate in giving dofollow links to these resource sites as long as they are high-quality and gives more information on your post topic.
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